Campaign Structure and Contribution Tiers

The fundraising effort will offer several contribution tiers, each with rewards to motivate and engage listeners, while creating meaningful opportunities for TSPRMC’s stations and Celebrate Health.

Contribution Tiers & Rewards:

  1. Tier 1: $30 – “Celebrate Health” Book & Virtual Session with Author
  • Retail Value: $30 (book + virtual session)
  • Discount: 15%
  • Adjusted Price: $18.50 (book)
  • Reward: A signed hardcover copy of Celebrate Health by Keith Dorsette, plus access to a 60-minute virtual health and wellness session with Keith Dorsette.
  • Revenue Split:
    • TSPRMC Collective: $10 of each $30 contribution.
    • Celebrate Health: Retains the remaining portion for book production, handling, shipping, and royalties.
  1. Tier 2: $150 – 1-Week Health Program + Digital Recognition
  • Retail Value: $200 (1-week health program + digital certificate)
  • Discount: 25%
  • Adjusted Price: $150
  • Reward: Access to a 1-week virtual health and wellness program (3 sessions) from Celebrate Health, plus a digital certificate of participation and recognition across TSPRMC’s platforms.
  • Revenue Split:
    • Celebrate Health retains 60% of the adjusted price after the discount ($90).
    • TSPRMC Collective shares in the remaining 40% ($60).
  1. Tier 3: $500 – 1-Month Health Program + Exclusive Content
  • Retail Value: $600 (1-month health program + exclusive content)
  • Discount: 25%
  • Adjusted Price: $500
  • Reward: Access to a 1-month virtual health program (12 sessions) from Celebrate Health, plus exclusive behind-the-scenes video content of Keith Dorsette’s wellness work and a personalized thank-you message.
  • Revenue Split:
    • Celebrate Health retains 60% of the adjusted price after the discount ($300).
    • TSPRMC Collective shares in the remaining 40% ($200).
  1. Tier 4: $900 – 1-on-1 Coaching with Keith Dorsette (3 sessions) + VIP Access
  • Retail Value: $1,200 (3 coaching sessions + VIP access)
  • Discount: 25%
  • Adjusted Price: $900
  • Reward: Three 45-minute 1-on-1 coaching sessions with Keith Dorsette, plus VIP access to a private virtual Q&A with Keith and a personalized health coaching plan.
  • Revenue Split:
    • Celebrate Health retains 60% of the adjusted price after the discount ($540).
    • TSPRMC Collective shares in the remaining 40% ($360).

Celebrate Health Fundraising: TSPRMC (Site Map)

Part I: Engagement | Part II: Campaign Structure | Part III: Finale Event | Part IV: Impact | Part V: Financials

Part VI: Justified Growth | Part VII: Growth Drivers | Part VIII: Perfectly Positioned | Part IX: Conclusion